Vertical Entertainment Appoints Francois Martin To New SVP Role – Deadline


EXCLUSIVE: Vertical entertainment Appointed CEO of Aviron and The Weinstein Company Francois Martin In the newly created position of Senior Vice President of Content Partnerships.

Martin is now responsible for leading and expanding the indie distributor’s content sales across all platforms. He has already taken that position and will report to vertical partners Peter Jaroway and Rich Goldberg.

Martin began his career in the marketing department at Miramax and moved to The Weinstein Company from its inception in 2005. More than a decade at the then-reputable studio saw him rise from senior executive at TWC to president of marketing and senior director of marketing strategy. and Miramax label, Dimension Films.

The CEO has previously worked on marketing campaigns for such popular films Kill Bill, Chicago, Spy children, horror movie, The Butler by Lee Daniel, Django Unchained, Infamous Basters, The king’s speech, Paddington and Silver Linings Playbook, among others. Between his roles at TWC and Vertical, Martin served as Executive Vice President of Media Strategy and Content Distribution at William Sadleir’s Aviron Pictures.

“We are excited to welcome Francois to the Vertical team,” said Jarovy and Goldberg. , vision and industry experience, we are confident that our goals will be achieved.”

“From my early days at Weinstein, I enjoyed working for companies with growth potential, identifying opportunities to gain market share and control a segment of the industry,” added Martin. “The vertical is on a great track and I’m excited to start working with Peter, Rich and the whole team to achieve those benchmarks.”

Since its inception in 2012, Vertical Entertainment has established itself as a leading global indie distributor, given its unique combination of full-service marketing and sales services, and ability to leverage creative and platform relationships to maximize revenue streams from all content providers. Look for material that stands out from outstanding talent.

by Michael Jacobs in the company’s current and upcoming releases Maybe I do starring Diane Keaton, Susan Sarandon, Richard Gere, William H. Maisie, Emma Roberts, Luke Bracey; K. Asher Levin The good side of a bad person Starring Emile Hirsch, Thomas Jane, Harvey Keitel, Ashley Benson; Darren Le Gallo Sam and Kate starring Dustin Hoffman and Sissy Spacek; By Hans Canosa The storied life of AJ Fikry, based on the New York Times bestselling novel by Gabriel Zevin; 2022 SXSW Thriller Gone at night, directed by Eli Horowitz, starring Winona Ryder and John Gallagher Jr.; John Patton Ford’s 2022 Sundance photo Emily the criminal, starring 2022 Gotham Best Lead Actor nominee Aubrey Plaza; Christine Ver Linden Alice, also premiering at Sundance 2022, starring Keke Palmer, Common, Gaius Charles, and Jonny Lee Miller; and that of John Michael McDonagh ForgivenIt stars Ralph Fiennes, Jessica Chastain and Matt Smith and premiered at Tribeca 2022.





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