Paramount+ Partners with British Airways to Launch a Dedicated Channel on the Airline’s Highlife Entertainment Platform


As part of the partnership, British Airways Executive Club members* will be offered a trial booking of Paramount+.

British Airways

London, 2 December 2022: Paramount+, the global streaming service from Paramount (NASDAQ: PARA, PARAA), announced today that it has partnered with British Airways to bring the broadcaster’s top TV series to its international long-haul flights.

From December, Paramount+ series for all ages, including HALO, THE OFFER, QUEEN OF THE UNIVERSE, KAMP KORAL: SPONGEBOB’S UNDER JEARS, ICARLY, YELLOWSTONE, and STARfranchise, will be presented on special channels on the airline’s Highlife entertainment platform. .

Customers who want to continue watching their favorite shows after their flight can subscribe to the streaming service via the Highlife or Paramount+ channel QR code above. ParamountPlus.com. Customers will be able to sign up for Paramount+, providing them with the ultimate travel companion before, during and after their flight.

An introductory one-month trial subscription to Paramount+ is also available through British Airways Executive Club for Bronze, Silver and Gold members.

Anna Priest, UK Marketing Director at Paramount, said:

“This partnership is a fantastic platform for our continued growth in the UK, enabling us to bring the best shows anywhere available on Paramount+ to millions of customers every year. We’re sure British Airways customers will love what they see and be inspired to continue exploring the mountain of entertainment on offer.”

British Airways Chief Customer Officer Calum Laming said:

“We are committed to enhancing the ultimate experience for our customers when they choose to fly with us, and we are confident that this new partnership with Paramount+ will allow our customers to enjoy hours of content in the comfort of their seats. There really is something for everyone!”

Paramount+ opens in the UK and Ireland in June 2022. Thanks to a major partnership with Sky, Sky Cinema subscribers will be able to access the service at no extra cost via the standalone app on Sky Glass and Sky Q. Paramount+ is also available online and on mobile. https://www.paramountplus.com/ On a variety of connected TV devices with distribution from Apple, Amazon, Google, Roku®, Samsung, and more.**

The end

Note to editors:

*This exclusive offer includes a free one-month trial of serviceable Paramount+ and is available to British Airways Bronze, Silver and Gold Executive Club members.

**For non-Sky Cinema customers, Paramount+ subscriptions normally cost £6.99 per month (£69.90 per year) in the UK and €7.99 per month (€79.90 per year in Ireland) with a one-week free trial.

Media Relations:

Paramount+: Harriet Otoo | harriet.otoo@vimn.com

About Paramount+

Paramount+ is Paramount’s global digital subscription video streaming service, providing premium entertainment for audiences of all ages. The international streaming service has an extensive library of original series, hit shows and popular movies from a variety of world-renowned brands and production studios, including SHOWTIME®, CBS, Comedy Central, MTV, Nickelodeon, Paramount Pictures and Smithsonian Channel™. , in addition to a strong offering of the best local content. The service is currently available in the United States, Canada, the United Kingdom, Australia, Latin America, the Caribbean, France, Italy, Ireland, and South Korea. For more information on Paramount+, visit www.paramountplus.com

About British Airways

As a global airline and the UK’s flag carrier, British Airways has been flying customers where they need to be for over 100 years. With more than 250 aircraft, the company connects Britain to the world and the world to Britain, and together with its joint venture, codeshare and franchise partners it operates one of the most extensive international scheduled airline networks. In September 2021, British Airways launched its sustainability programme, BA Better World, and committed to sustainability by creating a clear roadmap to net carbon emissions by 2050. British Airways is a founding member of the Air Transport Association. Oneworld serves nearly 1,000 destinations worldwide. British Airways flies to more than 65 countries around the world. Its main place of business is London and its main home is at Heathrow Terminal 5.



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